Posted April 18, 2010 by Natalie MacLees
So often, business owners feel rushed when starting a new project. They want a logo, business cards, a brochure, a web site, and a post card within 3 weeks – but more often than not, clients who rushed their creative projects either feel unhappy with the result at the end, or find themselves stalled in deadlock before the project is completed.
It pays to allow plenty of time for good quality work to be done, for plenty of exploration of design direction, and for building and cementing relationships between client and designer. Time can make all the difference in the outcome of a creative project.
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Posted March 21, 2010 by Natalie MacLees
If you need a web site for yourself or your business, it can be tempting to try and save money by building the web site yourself. More and more options are available all the time for someone interested in tackling the job themselves without any prior experience. Hiring a web developer can be prohibitively expensive for small businesses and individuals, but more and more an online presence is as vital today as a yellow page listing was 20 years ago, before the web changed the way we find and interact with businesses.
So which is the right choice – go it alone or hire someone to do it for you? We’ll discuss both options, the pros and cons, and then reveal secret option number three – the consultant.
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Posted February 21, 2010 by Natalie MacLees
Learn why you shouldn’t keep the budget for your web site a secret. Share it with anyone you’re considering hiring to build your site. We’ll also cover some basic rules of thumb for pricing web sites and talk about the exceptions to those rules. A web site project can be tailored to meet just about any budget, so make sure you discuss the possible adjustments with the agency you hire – sometimes a small change has a big impact on the cost.
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Posted February 7, 2010 by Natalie MacLees
Learn the basics of Search Engine Optimizations so that you’re not fooled by the myths floating around on the internet and so that you’re not conned by black hat SEO firms that will take your money and get your site blacklisted from the search engines.
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Posted January 25, 2010 by Natalie MacLees
At least half of the work of building a web site falls squarely into the client’s lap. In this article, we’ll explain what you need to gather together before you hire someone to build your web site.
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Posted January 9, 2010 by Natalie MacLees
Calling up a web designer and asking how much a web site costs is a bit like calling up a real estate agent and asking how much a house costs. The real estate agent is going to need answers to a list of questions about location, number of bedrooms, etc. before they can give you a ballpark estimate. A web designer is going to need answers to a list of questions too. There are many different types of web sites and all different levels of assistance a web designer can give you as you step through the process. Here’s what you need to know.
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Posted December 9, 2009 by Natalie MacLees
Finding a design you like and a designer to make a copy of it or something very similar seems like a quick and easy way to save time and money and skirt around the sometimes sticky and subjective task of creating original design. But there are a lot of reasons why you should avoid this approach. Learn why you should avoid the legal issues of copyright infringement and focus on building strong and unique identity for your business.
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