About Us

Purple Pen Productions is a virtual interactive agency based in Los Angeles, California. We’re a cooperative of technology and design professionals who love creating innovative solutions to help businesses and organizations succeed. We approach your project the same way movie studios make movies – we figure out what you need, then put together just the right team to build it. Because we’ve eliminated administrative overhead, you pay only for the services you receive, allowing you to fit talented designers and skilled developers into your budget.

Who We Are

Natalie MacLees – Founder/Front-end developer/UI Designer

natalie@purplepen.com | @nataliemac

Natalie has been designing and building web sites since 1997. Easily bored by repetitive jobs, she finds the constant change and innovation on the web exciting and is driven to learn as much as possible about emerging technologies and solutions. She is a passionate advocate of both usability and accessibility, and believes that the true potential of the internet will not be fully realized until all information is readily available to everyone.

Shoichi Shingu – Partner/Producer/Designer/Client Manager

shoichi@purplepen.com | @wittlewabbit

Shoichi has over 20 years of experience in the industry ranging from producing to design. He’s given almost everything a try, including print, web and newsletter design, coding, producing and some selling here and there. His experience from corporate to start ups as both a designer and a producer has created his unique approach to projects – keeping both the team and the project on track with full understanding from the client. And his personality is like no other – making him a true joy to work with.

Tracey McAvoy – Partner/Producer/Client Manager

tracey@purplepen.com | @tmac0220

Tracey has worked over 9 years in the interactive space producing projects ranging from web designs to complex web applications to banner ads. She understands the strong role that a website plays in the overall success of an organization and her focus has been in helping clients take their ideas and make them reality. She is highly organized and great at communicating to all the individuals involved in bringing a project to successful completion.